Terpsey --> Market Management Field Marketing Retail Activation -->
Terpsey --> Market Management Field Marketing Retail Activation -->
Brief
Terpsey required ongoing field support to establish presence in Minnesota’s hemp beverage category, where consumer education and retail velocity drive success.
Our Role
We aligned field execution with sales priorities and account performance.
Collaborated with sales teams to prioritize accounts
Supported retail relationships and in-store execution
Executed sampling activations to drive trial
Used sampling to increase order volume and support reorders
Managed ambassador staffing and territory coverage
Outcomes & Impact
Increased awareness and product trial
Stronger account engagement
Improved sell-through and reorder patterns across 75-100 retailers statewide
Why It Works
Services Highlighted
Field marketing drives results when it’s integrated with sales, not separate from it.
Market Management
Field Marketing
Retail Activation