eBay Live —> San Diego Comic-Con —>

eBay Live —> San Diego Comic-Con —>

Brief

At San Diego Comic-Con, one of the most densely attended fan conventions in the country, eBay Live activated with a multi-format footprint including artist talks, meet-and-greets, and live auctions of rare collectibles.

Group of six people wearing white jumpsuits standing around a white desk with microphones, in front of a white wall with the eBay logo in colorful letters, inside a brick-walled room.

Our Role

We staffed brand ambassadors and on-site management to support execution across all activation areas supporting production partner CNC.

  • Guest flow and queue management across multiple zones

  • Support for timed programming and live auction transitions

  • Coordination across simultaneous experiences

  • Real-time troubleshooting and operational oversight

Outcomes & Impact

  • Seamless guest flow across all activation areas

  • Strong support for high-demand programmin

  • Consistent brand execution in a high-pressure environment

Why It Works

Complex activations require structured coordination, not just staffing.


  • Convention Staffing

  • Brand Ambassadors

  • On-Site Management

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